Final Seasonal Top Trump Postcards

General...

Valentines Day...

Merry Christmas...

Final pieces of work!

Through these postcards i'm focusing on the term friendship. I'm using quotes that support this term. Also i tried to design the cards in a way that they will be engaging with every receiver.I think the message is clear.

A problem that I faced during these weeks was that I couldn't find many examples of work from previous projects that some artists did, which made research very difficult for me. Finally, I think that I overcame with that and made some useful research.

Useful tool

A book that help me through the research that I did. It had many good examples of existing postcards which helped me and gave me inspiration. 

final designs

ok, and these are what i came up with finally! the first three are intended for everyone and the final two quote ones are just for interns or volunteers.

i'm not really satisfied with it yet-the colours are different from postcard to postcard and i'm not sure if the last two are a bit too off the point? although part of the idea behind them was that they should be a bit more fun, but it would have been good to find some quotes that reflect uscreates a bit better-these quotes might seem a bit random.

in general i'm not sure if they communicate uscreates enough? i was finding that the hardest part when designing and even just putting the logo on the front i couldn't get it to fit in with the image. 

i did like doing the photographs though, it was fun and i think it came out a lot better then my drawings were looking scanned so that's something :)

photos

ok so i wanted to keep the informal look of the hand drawn postcard i did before but make it look a bit less scruffy? so i started experimenting around with doing the same simple line drawings and text but photographing it instead of scanning or whatever. i liked how it came out with all the shadows and stuff and so decided it might be a good way of producing the images for the fronts of the postcards.

developing ideas after tues

ok so after the feedback i got back in class last tue i started trying to develop my prototype ideas a bit more.
people mainly seemed to like the hand drawn quote one although joanna pointed out it won't really be suitable for all the audiences.
so i'm keeping it just for interns and volunteers, as it might be something more suited for them,something a bit more fun they might enjoy or like to keep. 


For the other audiences-peers, associates and clients, i want to do something more like the other protoype which just had a simple greeting on it, but maybe rendered in a more interesting way so it doesn't appear too plain. many people pointed out that my prototypes didn't reflect uscreates identity enough/it wasn't clear enough who they're from so that is something to consider as well.


some rough work from my sketchbook:

context of photograph?

i thought of a couple of ideas of how and where to photograph them at first i wanted the toys to be doing something active with what uscreates do e.g something to do with climate change but then i decided it would be better to keep it simple as the brief said its not about promoting the brand or showing people what they do. i decided instead to do them in an outdoor scene almost recreating a classic 'wish you were here' postcard i also included a 'uscreates flag so as to incorperate the logo and to show the characters 'flying the flag' for uscreates.